Wednesday 7 October 2009

School magazine comparison

We were told to pick two school magazine covers and compare the techniques each used to see which one was more effective. I chose to compare 'COLEDGE' magazine and 'My Colledge' magazine:




COLLEDGE MAGAZINE:
Keeps with the rule of thirds by having the main image of the student centred and in medium shot leaving space for the cover lines and anchoring in the reader’s eye line naturally.
The text is mainly in A Sans Serif Font so that the mast head and cover lines stand out and make it more memorable and recognisable. However it does have a small amount of decorative font compatible with the theme of that cover line feature (Greek letters for the cover line about Greek families). This is to add special emphasis on that cover line.
It also possesses a selling line and a date of issue under the masthead giving it a professional appeal and impression that it is a weekly entity for its college.




MY COLLEDGE MAGAZINE:
This magazine is different as it breaks the rule of thirds by having the model lying down across the bottom and the text mainly centred breaking up the desired anchoring effect for the eyes natural path. The masthead and the cover lines are typed in A Serif Font usually used for long body of texts. Compared with the first magazine it is not as visually effective or memorable as the eye line is not as flowing and the absence of a selling line, date line and barcode suggests that maybe the people in charge of this magazine is not necessarily professional or experienced enough.

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